NEW YORK — Lady Gaga and Tyler the Creator lead MTV’s newly inaugurated O Music Awards with three nominations each.
MTV announced Tuesday the categories and nominees for its new Web-based awards show, a celebration of digital music. Categories include best fan cover, most viral dance and best music hashtag meme.
Lady Gaga and rapper Tyler the Creator are among the nominees for most innovative artist and must-follow artist on Twitter. Lady Gaga is also nominated for favorite animated GIF, a kind of avatar. Tyler the Creator, of the much buzzed-about hip-hop group Odd Future, is also nominated for his remix of Lykke Li’s “Follow Rivers.”
Winners will be decided by fan voting in social media, with the results shown in real-time. The awards will be presented in a live hour-long webcast April 28 on MTV websites and mobile apps.
Photo: (L) M. Piasecki (R) R. Kisby